Dan Alton

Chief Marketing Officer

Dan Alton PYA

A marketing, branding, and creative communications veteran with more than three decades of leadership experience, Dan leads PYA’s team of creative experts in marketing, content creation, public relations, graphic design, and project management and execution.  Prior to joining PYA, Dan served as Director of Creative Services at the University of Tennessee (UT) for ten years.  In 2005 he partnered to launch Bluegill Creative, a marketing and creative firm and prior PYA affiliate, later acquired by BigWheel.  Dan continued to serve as Creative Director there and led teams in support of some of the country’s largest brands, including NASCAR, HGTV, Food Network, Clayton Homes, The Disney Channel, AMEX, Bush Brothers, and NEC, among others.  Dan’s expertise lies in his ability to develop brands through corporate storytelling, integrated marketing, creative direction, relationship management, social media strategies, and account oversight for a wide variety of regional and national B-to-B and B-to-C firms.

Dan received his Bachelor of Fine Arts, Graphic Design and his Master of Science, Communications from the University of Tennessee. He is a member of the American Marketing Association, American Advertising Federation, the American Institute of Graphic Arts, and the Entrepreneur’s Organization.

Dan also served in the U.S. Army as a noncommissioned officer in a top-secret electronic surveillance environment.  He was decorated and honorably discharged.